Brand 2012

2012 is a brand full of false promise. The world will not end this year.

Thanks to the Mayans (with a little help from Hollywood) 2012 has become synonymous with the apocalypse.

Here’s some bad news for those of you planning to take advantage of the huge “End-Of-The-World Sale” at Nordstrom’s. The world will not end. The Mayans were wrong. The apocalypse isn’t going to happen. There will be no sale. Not yet, anyway. C.G.P. Grey explains why in the above YouTube clip.

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