What has the name ‘Starbucks’ got to do with coffee?
Apart from now being the name of the world’s largest coffee chain, it has absolutely nothing to do with the dark, bitter brew.
Here’s an important naming lesson for every entrepreneur.
What has the name ‘Starbucks’ got to do with coffee?
Apart from now being the name of the world’s largest coffee chain, it has absolutely nothing to do with the dark, bitter brew.
Here’s an important naming lesson for every entrepreneur.